Careers Education, Information, Advice, and Guidance (CEIAG) is an important part of school and college life. It’s statutory (a legal requirement) from Year 7 to help:

• Raise your aspirations (what you aim for)
• Challenge stereotypes (like thinking certain jobs are only for certain people)
• Encourage everyone to think about a wide range of careers and future opportunities

We believe that careers education can start earlier than Year 7. That’s why, in our primary schools, we begin introducing CEIAG as soon as learners join us.

You can find the latest government guidance on CEIAG here: Statutory Guidance 2025.

To make our careers programme the best it can be, we work closely with:

• South Midlands Careers Hub
• The Careers and Enterprise Company
• The Gatsby Foundation
• The CDI Framework
• Skills Builder
• Complete Careers

Varying Approaches by Cohort

While the approach may vary across sites to meet the specific needs of different cohorts, the core principles and goals remain consistent. Creating Tomorrow is dedicated to ensuring every learner has access to opportunities and experiences suited to their needs, helping them prepare for life beyond education.

We acknowledge the diverse abilities, needs, ambitions, and plans of our learners for their lives beyond Creating Tomorrow Partnership. Our goal is to prepare young people for paths that are most appropriate and realistic for them.

We adopt a person-centred approach, collaborating directly with the young person, their families, and external agencies. This approach ensures learners have a voice and control when making significant decisions about their future education, lifestyle choices, access to adult social care and career options. Impartial information and advice are provided by a Level 6 trained Careers Guidance practitioner.

Building Core Skills

At Creating Tomorrow Partnership, we focus on building core skills into the curriculum, so all learners can develop and apply their abilities. Our approach grows with them over time, helping them build skills for work and life. Our careers programme is designed to meet the diverse needs of our learners, covering essential, life, social, and communication skills, as well as independence and building relationships.

We actively support the national careers strategy to prepare our young people in the best way possible. We are working towards achieving all eight of the Gatsby Benchmarks across all sites and collaborate closely with supporting agencies such as Skills Builder, South Midlands careers hub, and the Careers & Enterprise Programme.

We value family involvement at every stage of a young person’s journey across all of our sites. Each site has a different and tailored approach to meet family’s needs. Parents and carers can receive regular updates on careers-related information through our internal communication channels, including Arbor, Class Dojo, newsletters, and engagement evenings.

Families are encouraged to take an active role in their child’s future by participating in person-centred planning meetings and annual reviews. These meetings provide an opportunity to discuss action plans and next steps in collaboration with their child.

The Government recommends that all schools should work towards a Quality Award for careers education, information, advice and guidance as an effective means of carrying out a self-review and evaluation of the school’s programme. The national validation, the Quality in Careers Standard, will assist schools to determine an appropriate Quality Award to pursue.